We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion. Marketers are responsible for the development and execution of a company’s marketing campaigns to boost its promotional efforts. Their goal is to recognize an audience’s need to purchase their company’s products and to grow the business’ profits by increasing sales. Marketers create a message that explains the benefits of the product customers purchase and how it impacts them. Marketers may market products and services to businesses instead of customers who shop at brick-and-mortar locations. Holding a marketing position requires monitoring market trends, creating advertising campaigns, developing pricing strategies and targeting strategies based on demographic data, and working with the company to develop more awareness of what they offer. Applicants are expected to optimize our marketing automation and lead nurturing processes through email, content, and social channels, as well as Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers. Candidates must have a knack and love for writing, a comprehensive understanding of the industry, and experience in marketing to achieve business goals. The wide array of projects keeps every day exciting, and finding good ways to engage a local customer base is an important way to gain brand loyalty. If you believe these characteristics are a good fit for you please apply below and a Grapevine Pro associate will contact you.